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4 years ago

The attempt to develop brand awareness and preference over time, as well as emphasize the benefits of using that brand is called

Business

1 answer:

Contact [7]4 years ago

7 0

Answer:

The correct answer is B: sELECTIVE DEMAND STIMULATION

Explanation:

Selective demand happens when companies deliver messages that portray their brand as the best match for the needs and desires of the target market. Selective demand features the advertiser trying to influence the target audience to select its brand over alternatives. Selective demand advertising is for businesses competing in well-established industries and markets.

Companies use a variety of strategies to depict selective demand. Some use benefit positioning, where they showcase the specific benefits of their products that are unique in the market. Others use competitive positioning, where they state how their products are better or distinct from those offered by competitors. Another positioning alternative is user positioning. This is where the brand focuses on matching its benefits to the needs of a particular type of user.

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On January 2, 2020, Swifty Corporation wishes to issue $5100000 (par value) of its 7%, 10 year bonds. The bonds pay interest ann

Basile [38]

Answer:

c. $4159672

Explanation:

Computation to determine the amount that Swifty will realize from the sale

First step is to calculate the annual interest payment

Annual interest payment=$5,100,000 × .07

Annual interest payment=$357,000

Now let calculate the amount that Swifty will realize from the sale

Sales realized amount=($347,000 × 6.1446) + ($5,100,000 × 0.3855)

Sales realized amount=$2,193,622+ $1,966,050

Sales realized amount =$4,159,672

Therefore the amount that Swifty will realize from the sale will be $4,159,672

6 0

3 years ago

How are present values affected by changes in interest rates? A. The lower the interest rate, the larger the present value will

arsen [322]

Answer: Option A

Explanation: In simple words, present value refers to the value of future cash flows in the present time in respect to monetary terms. It is calculated by discounting back the future cash flows with the current interest rate in the market.

Thus, if the interest rate declines in the market the value will be greater as the discounting factor will be smaller.

Hence the correct option is A .

4 0

4 years ago

(1) Real-Balances Effect

ozzi

Answer:

(A) 5 and 10.

Explanation:

Factor which can shift the Investment spending:

(5) Profit Expectations

If the firm forecast a good economy will probably invest more than if it forecast a bad economy. businessman will increase and decrease their investment based on expepectations.

(10) Degree of Excess Capacity

Assuming a rational behavior, company's will investment if needed. So if there is a portion of unsued capital they will use it before investing to acquire more. Once the current capital is used or near max capacity they will invest. Below a certain threshold they won't.

4 0

4 years ago

It is impossible to address your personal time True or Flase?

dexar [7]

True. It is impossible to repeat the same communication event. .... According to yourtext, the axiom "the more communication the better" is true..... I really hope this helps

6 0

4 years ago

Viral promotion involves: Group of answer choices offering rebates and incentives to customers for adopting a product or service

aliina [53]

Answer:

Leveraging a firm's customers to promote a product or service

Explanation:

Viral promotion can be regarded as

business strategy which are utilized in promoting products/services of a company through existing social networks, it could be achieved by creating videos , photos on social networks and other network, it deals with spreading of information that concern the product. It should be noted that Viral promotion involves leveraging a firm's customers to promote a product or service

8 0

3 years ago