Answer:
True
Positional advantage identifies the necessity and correlation between structure, conduct, and performance. Whereas, special capabilities are important to a company’s profits, but tend to be specific in nature such as patents or innovation. Still, other companies identify competitive advantage by evaluating three specific strategies, which are______________
a. operational excellence
b. product leadership
c. customer intimacy
The correct answer is: true.
Explanation:
According to Ferrel (2011), These three elements provide advantages to corporations even when their competitors have a positional advantage. The reason behind this is that Positional advantage is a concept to call the good balance a company has as a whole. While, other companies can find an advantage against it even when they are not very well balanced if they achieve consumer intimacy, product leadership, and operational excellence because in the end, the interaction between the final sales moment is the most definitive event on a companies cycle.
