Answer:
The correct answer is the option A: means that the firm's cost structure is not to low enough to allow it to attractively price its products and that its products are not sufficiently differentiated to create value for its target customer.
Explanation:
To begin with, the term called<em> ''stuck in the middle''</em> is known in the business world for the main reason of <em>being stuck in a situation where the costs of the firms are to high</em> to allow them to have competitive and attractive prices and and that also<em> these companies do no differentiate their product enough</em> in the way to generate value to the customer they want to reach and therefore it is said that these firms are stuck in the middle due to the fact that <u><em>they can not improve their benefits</em></u> because of their high cost structure and low differentation.
Answer:
C. skimming
Explanation:
Based on the information provided it is safe to say that by setting the price at $12,700 Xerox used a skimming pricing strategy. This is a pricing strategy in which the firm/company places their new product in the market with the highest price they can give it and go slowly lowering the price as time goes on. This is mostly done with brand new, one of a kind products that do not have competition, like the portable fax machine that Xerox designed.
Answer: Encourage and track complaints
Explanation:
Encourage and track complaints is a method of customer service some organization implemented to curb some customer service issue or likely monitor how well their product and services are or how well their workers treat their customers. This method of customer service operation helps the firm not to loose potential clients and customers already with them but still likes in the hands the clients or customer's feedback.
Answer:
The current ratio is 2.98
Explanation:
total current assets = cash + receivables + inventory + other current assets
= $102 million + 94 million + 182 million + 18 million
= $396 million
total current liabilities = accounts payable + current portion of long term debt
= $98 million + $35 million
= $133 million
current ratio = current assets/current liabilities
= [$396 million]/[$133 million]
= 2.98
Therefore, The current ratio is 2.98
Energizer emphasizes the importance of a relationship marketing. Why? Relationship marketing builds brand loyalty, interaction and long-term engagement from consumers. Energizer used this method from the beginning wanting to connect with their audience and build one-on-one relationships. The Energizer Bunny came about to promote their brand and customers connected and now recognize the Bunny as part of Energizer.