Evolutionary models stand in contrast to traditional sequential/stage models of creativity, innovation and change that isolate c
reativity from outside influences. What benefits do you realize by adopting an evolutionary rather than a sequential process view of creativity and entrepreneurship?
Evolutionary models of creativity feed themselves on analysis made on contextual needs. A sequential models could demonstrate the development of an idea or project, but it does not necessarly adresses a specific need that has come up. Instead, when you give an evolutionary perspective to an idea and analyze the impact it has had. It leads to real creative scenarios that have taken into consideration changes brought upon a previous idea or product that was given to society.
