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Lapatulllka [165]
3 years ago
13

The _____ depicts the degrees and kinds of involvement a consumer brings to the purchase decision for different products. It als

o recognizes that people can be cognitively and affectively involved at the same time.
Business
1 answer:
Inga [223]3 years ago
8 0

Answer: Kim-Lord model

Explanation: Some purchases made by consumers require a high degree of involvement such as cars, mobile phones etc on both cognitive and affective levels. Others do not. This phenomenon is explained by the Kim-Lord grid model of cognitive response from highly effective advertisements. The model states that purchase related decisions of consumers are based on or is highly influenced by affective and cognitive factors and that all aspects of advertising should be focused on these areas.

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Assume the following data concerning a purchase of merchandise by Icon Co. on April 2:
Eduardwww [97]

The purchase amount that Icon Co. would record on April 2 would be: <u>c. $4,000</u>.

<h3>What is the purchase amount to be recorded?</h3>

The purchase amount that should be recorded on the date of purchase is the amount of the transaction.  This does not take into account the return and discount which happened later.

This implies that Icon Co. will reduce the purchase amount on April 4 when half of the goods were returned with a contra entry.  And discount will be based on the balance of $2,000 instead of $4,000.

<h3>Data and Calculations:</h3>

Purchase on April 2 = $4,000

Purchases Return on April 4 = $2,000

Thus, the purchase amount that Icon Co. would record on April 2 would be: <u>c. $4,000</u>.

Learn more about recording credit purchases at brainly.com/question/5651500

6 0
2 years ago
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Sonja [21]

Answer:

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I hope this helps

3 0
3 years ago
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Luster refers to the way a fiber, yarn, or fabric feels when handled.
nadya68 [22]
False.. It is a fabric with a sheen or a gloss.
6 0
3 years ago
On August 2, 2018, Wendy purchased a new office building for $3,800,000. On October 1, 2018, she began to rent out office space
Arturiano [62]

Answer:

a. Mild Month MACRS convention applies to the new office building

b. The life of the asset under MACRS is 39 years

c. The cost recovery deduction for 2018 is $20,330

The cost recovery deduction for 2022 is $52,776

Explanation:

a. According to the given data Mild Month MACRS convention is applicable here because real property is placed in service in the middle of the month in which acquired.

b. The life of the asset under MACRS is 39 years

c. cost recovery deduction for 2018= $3,800,000*0.535%

cost recovery deduction for 2018=$20,330

cost recovery deduction for 2022= $3,800,000*2.564%

cost recovery deduction for 2022= $52,776

4 0
4 years ago
what is the annual operating cash flow (OCF) for a 10-year project that has annual sales of $520,000, its variable costs are 60%
Levart [38]

Answer:

$62, 000

Explanation:

Operating Cash Flow  = Operating Income (revenue – cost of sales) + Depreciation

4 0
3 years ago
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