Answer:
9.43%
Explanation:
The computation of the internal rate of return is calculated by using the spreadsheet which is shown in the attachment
The internal rate of return is the return at which the net present value comes to zero i.e.
Net present value = 0
initial investment = Present value of cash flows after taking the discounting factor
After solving the given problem, the internal rate of return is 9.43%
Answer:
The correct word for the blank space is: market cannibalization.
Explanation:
Market cannibalization refers to the loss of revenues as a result of the introduction of a new product by the same company. The initial purpose of the firm is to spread its market share but the product introduced is so similar or covers the same need than the previous that it ends up replacing it instead of acquiring more consumers.
Market cannibalization also takes place when franchises of the same firm open stores too close to each other than one of them ends up capturing all consumers which replace the first store operating in the area.
The third phase of the marketing planning process is STP evaluation..
STP evaluation include final step evaluation.
The marketing management process consists of three phases: <em>planning</em>, <em>implementation</em>, and <em>assessment</em>, in which a business allocates its marketing mix capabilities to reach its target audiences.
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Answer:
Differential pricing
Explanation:
Differential pricing , also known as discriminatory pricing is a pricing strategy in which the same product are sold to different customers at different prices.It enables companies to take advantage of unique customers valuation.
Even though is mostly seen as a legal way of pricing just like the other pricing methods , but in a situation where it is biased towards a category of people because of their tribes , gender religion other discriminatory factors , it becomes an illegal act.