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sattari [20]
3 years ago
6

When Hertz Rent-a-Car decides to expand its fleet, several companies as well as consumers will be involved. Financial services w

ill be provided by banks, and the actual fleet of cars will come from auto manufacturers. Hertz will rent the cars to consumers. In this scenario, which of the following are involved in B2B marketing?
1. Banks, financing Hertz's car purchases
2. Auto manufacturers, selling cars to Hertz
3. Consumers renting the cars
4. Hertz, renting the cars to consumers
Business
1 answer:
prohojiy [21]3 years ago
6 0

Answer:

1. Banks, financing Hertz's car purchases

2. Auto manufacturers, selling cars to Hertz

Explanation:

The B2B marketing shows the link between the business to business in which the one firm sells or purchases its goods to another firm who is dealing in the same type of business.  So that the company could able to expand its businesses and attains its targeted sales.

In the given case, the Hertz Rent-a-Car decides to expand its fleet so first and the second options reflects the B2B marketing and the last two options denotes the B2C or other marketing.

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Helen, a manager for Marshall Manufacturing, spends much of her time reviewing the global, technological, socio-cultural, compet
Dvinal [7]

Answer:

The statement is: True.

Explanation:

Environmental scanning refers to the analysis companies make of the immediate and further atmosphere that will allow them to spot <em>threats </em>to counteract or mitigate them and <em>opportunities </em>from where the firm can make a profit. Organizations engaging environmental scanning constantly review different mediums of communication and conduct researches that will keep them up-to-date on market fluctuations.

8 0
3 years ago
Information that is collected for the first time from original sources is called ________.
SpyIntel [72]
Information that is collected for the first time from original sources is called primary research.

Primary research is research you contact yourself. A few examples of ways to collect primary research are through surveys, focus groups and observations.  

Secondary research is information collected from other sources that once was primary research. Although they are complete opposite to get the most accurate research data it is best to use both primary research and secondary research in your market research. 
6 0
3 years ago
DDX Co. is a short-haul trucking company. Juan owned 1,000 shares of DDX stock. With research, he found a better investment oppo
Lina20 [59]

Answer and Explanation:

This is an example of corporation. Corporation is a legal entity wherein it goes public and offers its shares for ownership and trading in the primary and secondary market. Corporation is public limited company and has a board consisting of executives and CEO. Whereas, the shareholders do not interfere with the management decisions they are only concerned with their dividends.

In this case, Juan owned 1000 shares of DDX. DDX is a corporation because it is able to offers its shares to the general public and allows trading of shares for ownership.

3 0
3 years ago
Bill currently uses his entire budget to purchase 5 cans of Pepsi and 3 hamburgers per week. The price of Pepsi is​ $1 per​ can,
FinnZ [79.3K]

Answer:

Option (B) is correct.

Explanation:

The utility maximization point for a consumer is as follows:

\frac{MU_x}{P_x}=\frac{MU_y}{P_y}

It is given that,

price of Pepsi(x) =​ $1 per can

price of a hamburger(y) =​ $2

Marginal utility from Pepsi =​ 4

Marginal utility from hamburgers = 6

Hence,

\frac{4}{1}>\frac{6}{2}

4 > 3

Therefore, it can be seen that the consumer's utility is not maximized at this point.

Law of diminishing marginal utility states that as the consumer consumes more and more quantity of goods then as a result the utility obtained from the consumption goes on diminishing.

So, there is a need to increase the quantity of Pepsi consumed and reducing the quantity of hamburgers consumed.

6 0
3 years ago
The partnership of Brandon and Ryan is being liquidated. All gains and losses are shared in a 3:1 ratio, respectively. Before li
Travka [436]
The answers are the following:
a. 
Brandon:
$7,000 + [($10,000/4)×3¿= $8,500
Ryan:
$7,000 + [($10,000/4)×1¿= $7,500

b.
Brandon $7,000
Ryan <span>$7,000</span>
6 0
3 years ago
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