Question

In one test before product launch, customers try a sample product and are then surveyed to understand whether they would buy/use the product again. This is known as
a. Concept testing
b. Alpha testing
c. Premarket testing
d. Market testing
e. Pre-launch testing

Answer 1

Answer: c. Premarket testing

Explanation:

Premarket testing is usually performed before a certain product is brought to the market in order to determine customers satisfactions and whether they will use the products again.