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rewona [7]
3 years ago
6

Carmel Company has a frequent buyer program for its customers, where the customers can attain an "elite" level based on the numb

er of orders and the total revenue of the orders. There are two elite levels: Platinum and Titanium. The benefits of elite membership include discounts and access to special customer service representatives who can resolve problems. The company has one full-time customer representative per 200 Titanium customers and one full-time customer representative per 2,000 Platinum customers. Customer representatives receive salaries plus bonuses of 1 percent of customer gross margin. Carmel spends 80 percent of its promotion costs on Titanium customers to encourage their loyalty. Customer Costs Total Titanium Platinum Number of customers 25,000 5,000 20,000 Average customer representative salary $ 68,000 $ 68,000 Promotion costs $ 2,850,000 Average gross margin per customer $ 1,590 $ 325 Required: a. Calculate the totals of the items below for both titanium and platinum customers, as well as the excess of gross margin over customer costs for each category. b. Which customers are more profitable?
Business
1 answer:
lisov135 [29]3 years ago
4 0

Answer:

a.Titanium = $2,890,500

Platinum = $5,185,000

b. Platinum is more profitable

Explanation:

The computation of given question is shown below:

For Titanium

Total gross margin = 5,000 × $1,590

= $7,950,000

Salaries and bonus of Customer representative = ($68,000 × 5,000 ÷ 200) + (1% × $7,950,000)

= $1,700,000 + $79,500

= $1,779,500

b.

Promotion cost = $2,850,000 × 80%

= $2,280,000

Excess of gross margin over customer costs = Total gross margin - Salaries and bonus of Customer representative - Promotion cost

= $7,950,000 - $1,779,500 - $2,280,000

= $2,890,500

For Platinum

Total Gross margin = 20,000 × $ 325

= $6,500,000

Salaries and bonus of Customer representative = ($68,000 × 20,000 ÷ 2,000) + (1% × $6,500,000 )

= $680,000 + $65,000

= $745,000

Cost of promotion = $2,850,000 × 20%

= $570,000

Since, 80% is allocated for promotion expenses of titanium so we assume 20% for Platinum

Excess of gross margin over customer costs = Total Gross margin - Salaries and bonus of Customer representative - Cost of promotion

= $6,500,000  - $745,000 - $570,000

= $5,185,000

B. Since, Platinum is higher than Titanium. So, Platinum is more profitable.  

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During Year 2, Chico Company earned $1,950 of cash revenue, paid $1,600 of cash expenses, and paid a $150 cash dividend to its o
SCORPION-xisa [38]

Answer:

B) Total assets increased by $200.

Explanation:

If during Year 2, Chico Company earned $1,950 of cash revenue, paid $1,600 of cash expenses, and paid a $150 cash dividend to its owners. Based on this information alone:

Then it is correct that there was a net income of $350 before the payment of dividend which is gotten by 1,950 - 1,600. Cash from operating activities will also be the same amount of $350.

However it will not be correct to state that assets increased by $200 as there is no such indication.

6 0
3 years ago
A company employing a _______ strategy would create a new product targeted to its current customers.
OLEGan [10]

A company employing a product development strategy would create a new product targeted to its current customers.

What is New Product Development ?

You can get the people in your division to come up with ideas for new products by following the given things mainly which revolves around reinforcing the novel ideas:

  • As employees have direct contact with the customers so they have the better ideas about the customers needs and wants.
  • Employees are well aware of the changing trends so they should be encourage to come up with the new and novel ideas for the new products.
  • Ideas can come from any where, from any level of the organization so each and every single employee should be motivated to participate in idea generation activities.

The importance of doing customer research is to have a drive for new product development. A research can be effective in pointing out consumer trends and fads, as well as opening a direct customer communication channel that feels prestigious for having its requests valued by a company. Through concrete data of potential customers and new customers, an organization has the ability to meet the actual demand of potential customers and make possible adjustments to the production process.

Learn more about New Product Development on:

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6 0
1 year ago
The interest rate on short-term U.S. government bonds is 4 percent. The risk premium for any asset with a beta = 1.0 is 6 percen
Basile [38]

Answer:

The average expected rate of return on the market portfolio is 10 percent.

Explanation:

The CAPM (fixed asset pricing) model describes the relationship between systematic risk and expected return on assets, especially stocks. CAPM is widely used throughout the financial community to value high-risk securities and achieve the expected returns on assets when taking into account the risk of those assets and the cost of capital.

The formula for calculating the expected return on an asset taking into account its risk is as follows:

ERi = Rf + βi (ERm - Rf)

where:

ERi = expected return on investment

Rf = risk-free interest rate = 4 percent.

βi = beta inversion =1.0

(ERm −Rf) = market risk premium = 6 percent.

ERi = 4 + 1 ×(6) =10

The average expected rate of return on the market portfolio is 10 percent.

6 0
3 years ago
Jeremy operates a business as a sole proprietorship. The proprietorship uses the cash method of accounting. He decides to incorp
ollegr [7]

Answer:

$13,000

Explanation:

Given that:

Jeremy operates a business as a sole proprietorship which uses a cash method of accounting. Now he is planning transfer them into a new corporation in  exchange for its stock.

The assets are :

$10,000 of accounts receivable with a zero​ basis

have a basis of​ $20,000  and an FMV of​ $40,000

Liabilities

payable of $12,000

The note payable on medical equipment is​ $7,000.

Therefore , Jeremy's basis for his stock is : $20,000 -$7,000 = $13,000

since  that will reduce the  basis by amount of the note payable.

The liabilities payable will be deducted and taken care of by the corporation.

8 0
3 years ago
A broker, acting as the agent of a seller, must deal honestly and fairly with whom? Group of answer choices
Doss [256]

Answer:

Everyone involved in the transaction

Explanation:

As an agent of the seller, the broker has a fiduciary duty with the seller (principal) to act of behalf of his/her best interest.

But the broker must also act honestly with the buyer, if the broker closes a deal using dishonest or unfair practices, e.g. forging documents, then the buyer might claim damages from both the broker and the seller.

And of course the broker should also make sure that his/her own rights are respected and his/her work is properly paid.  

8 0
3 years ago
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