Paid personal communication that seeks to inform customers and persuade them to purchase products in an exchange situation is Personal selling.
What is personal selling?
- In order to influence a customer's buying choice, personal selling is a personalized sales technique that involves direct communication between a sales representative and potential customers.
- Globalization, the rise of the internet, and the emergence of social media, however, have made personal selling only one of many selling and marketing strategies.
- The selling strategy might not be as popular as it once was. Yet there are so many businesses that significantly rely on this approach to selling.
What are the objectives of personal selling?
- Building strong, long-lasting relationships with consumers.
- Boosting demand for the offering.
- Increasing sales.
- Supporting the customers.
Learn more about the personal selling with the help of the given link:
brainly.com/question/18240042
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The least expensive route is to use "Direct distribution Channel"</h2>
Explanation:
There are two modes where a manufacturer or farmer can reach the product to the customer.
1. Direct channel: This enables the customer to directly buy from the manufacturers.
Example: Online purchase. In this the customer has direct access to the product and orders online. The manufacture has to find a source to deliver the goods to the customer.
Manufacturer should have warehouses, shipping centers, etc to deliver the product.
2. Indirect channel: Relies mainly on intermediaries to perform product distribution to the customers. This includes dealer, sub-dealer and many other to reach the product to the customer.
Answer:
All the statements apply
Explanation:
1. Avoid mere mechanical descriptions.
This statement applies because it is an architectural proposal, thus, it should include aesthetic descriptions.
2. Emphasize the benefits to the recipient.
The proposal should include the ways CopperBuild would benefit the investors of the shopping center, from an architectural, and financial point of view.
3. Detail your expertise and accomplishments.
CopperBuild should add a few pages highlighting the firm's past experience, this in order to obtain more credibility.
4. Proposals are sales presentations.
This is a good analogy because what CopperBuild is doing by means of the proposal is selling "itself" (its experience, credibility, prestige) to the investors in order to get the contract.
