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Flauer [41]
4 years ago
13

An effective way to begin defining the purpose of a marketing plan, is to make a list of all the information needed to prepare t

he marketing plan
A. True
B. False
Business
1 answer:
STatiana [176]4 years ago
3 0

Answer:A. True

Explanation:There can't be marketing plan without available information at hand. Marketing plan is essential for new product that needs introduction to existing market.

Information about the market; about the competitors; targeted group of consumers e.t.c. marketing plan will be based on the information acquired on all these and more.

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On January 1, 2015, Kinney, Inc., an electing S corporation, holds $5,000 of AEP and $9,000 in AAA. Kinney has two shareholders,
saveliy_v [14]

Answer:

e. None of the above.

Explanation:

Please see attachment

6 0
3 years ago
A large office supply company sells many of its consumer products over the Internet. This is
Mrac [35]

A large office supply company sells many of its consumer products over the Internet. This is known as e-commerce.

Trading the consumer products over internet is the current trend these days. This way is known as e-commerce.

What is E-commerce?

  • E-commerce, often known as electronic commerce, is the exchange of goods and services as well as the sending of money and data through an electronic network, most commonly the internet.
  • These business dealings can be either B2B (business-to-business), B2C (business-to-consumer), C2C (consumer-to-consumer), or C2B.
  • E-business and e-commerce are frequently used interchangeably. The transactional procedures that make up online retail shopping are also occasionally referred to as e-tail.
  • The widespread use of e-commerce sites like Amazon and eBay over the past 20 years has significantly boosted the growth of online retail. According to the U.S., e-commerce made up 5% of all retail sales in 2011.

To know more about E-commerce visit:

brainly.com/question/24051375

#SPJ9

6 0
2 years ago
For each of the following depreciable assets, determine the missing amount. Abbreviations for depreciation methods are SL for st
makkiz [27]

Answer:

Please check the attached image for the answers

Explanation:

Check the attached image for a clearer image of the table used in answering this question

A.

Cost of asset = c

Useful life = 5

Depreciation expense using the double declining method = Depreciation factor x cost of the asset

Depreciation factor = 2 x (1/useful life)

= 2 × (1/5) = 0.4 = 40%

Because the depreciation factor is 40%, the remaining book value after depreciation would be 60%.

Note that : Book value in year 1 = Cost of asset - Depreciation expense of year 1

Book value in year in subsequent years = previous book value - that year's depreciation expense

The book value in year 2: 0.6c x $51,000

Solve for c = 51,000 / 0.6 = 85,000

So, the book value in year 2 is $85,000

The book value in year 1 which is also the cost of the asset can be found using this equation : (2 / 5 ) x c = $85,000

Solve for c = $85,000 × (5/2) = $212500

The cost of the asset is $212,500

For asset b

Sum of the year Depreciation expense = (number of useful life remaining / sum of useful years) x (Cost of asset - Salvage value)

number of useful life remaining at year 2 = 7

Sum of useful life = 1 + 2 + 3 + 4 + 5 + 6 + 7 + 8 = 36

The equation for year 2 depreciation : (7/36) × ($40,000 - Salvage value) = $7,000

0.194444 × ($40,000 - Salvage value) = $7,000

Make salvage value the subject of the formula and solve

Salvage value = $4,000

For asset c,

Straight line depreciation expense = (Cost of asset - Salvage value) / useful life

Inputting the values given for asset C into the above equation: ($103,000 - $13,000) ÷ useful life = $9,000

= $90,000 / useful life = $9,000

Solve for useful life, useful life = 10 years

For asset D,

To find the depreciation method used , we have to employ trial and error method. We would try all the depreciation methods available and determine which depreciation method would give us the depreciation value of $23,900

I would start with the straight line depreciation method Deprecation method.

Straight line depreciation expense = (Cost of asset - Salvage value) / useful life

= ($268,000-$29,000)/10 = $23,900

From the above calculation, the depreciation method used is the straight line depreciation method.

For asset E,

The 150% declining method = Depreciation factor x cost of the asset

Depreciation factor = 1.5 x (1/useful life)

1.5 x (1/8) = 0.1875

To derive the depreciation expense in year 2, the book value at the beginning of year 2 has to be determined. To determine the year 2 book value, the depreciation expense in year one has to be determined.

Year 1 depreciation expense = 0.1875 x $219,000 = $41,062.50

Year 2 , book value = $219,000 - $41,062.50 = $177,937.50

Depreciation expense in year 2 = 0.1875 x $177,937.50 = $33,363.28

I hope my answer helps you

7 0
4 years ago
If overhead is overapplied, it means that individual jobs have not been charged enough overhead during the year and the cost of
steposvetlana [31]

Answer:

True

Explanation:

At the end of the manufacturing period the overhead cost applied to manufactured goods are compared to actual cost incurred.

If, Actual Overheads > Applied overheads, we say overheads are underapplied. this means the cost of goods sold has been charged too little and must be increased.

and

If, Applied Overheads > Actual overheads, we say overheads are overapplied. this means the cost of goods sold has been charged too much and must be lowered.

8 0
3 years ago
Name the 5 types of consumers. For Business Tech
lukranit [14]

One common oversight of fledgling entrepreneurs is lack of early attention to marketing, by failing to conduct research on your marketplace before you open the doors.


However, many companies get this step right and still fail. They forget to take into account the different segments of buyers in any marketplace, and the fact that each must be treated differently. This is particularly true if you have a new and innovative product (or service), and it's even more true if you have a technology-driven product.


Suppose you have defined your target market and know its exact size in terms of numbers of potential buyers. This figure represents 100 percent of your market. Extensive consumer research by the American Management Association and others has identified five general categories of buyers that exist within every market for new products. Each group's reasons for buying are different, so you must modify your selling strategy appropriately for each group.


1. Innovators

The smallest group of early buyers are the innovators. They read journals and magazines extensively, are more frequently exposed to innovative ideas, and are the "techies" of the marketplace, being willing to experiment with anything new. They have a high degree of self-confidence and are turned on by new widgets representing the latest technology. If your product turns them on, they are sold. If they are resellers, they can readily develop their own program to sell to their own customers. They may influence other buyers in their same group, but their purchases do not lead to a widespread trend. They are also the smallest group of potential buyers, representing only 2 percent of your market.


2. Adopters

The next group is the early adopters. This group represents true opinion leaders who set examples by their decisions. They are respected change agents and are willing to try a new product if it will significantly improve their lifestyle or allow a quantum improvement for their business. They need to understand the benefits and will seek out references from other satisfied users before making a purchase. They typically represent about 15 percent of your market.



3. Early majority

The next group is the early majority. This group is slower to try new products, entering into the market only after their peers have actively embraced the product. They are far more pragmatic and less technology-driven than the previous groups. They are looking for modest productivity improvement, and they care about the longevity and reputation of the company providing the product. They usually represent 39 percent of the market.


4. Late majority

Next is the late majority. This group makes its purchases late in the cycle, often after the innovators and early adapters have moved on to new product forms. They wait until prices fall and the product has become the universally accepted solution. They are most concerned with low cost and customer support, and they rely on the mass media for purchasing information. They represent another 39 percent of the market.


5. Excessive traditionalists

Finally come the laggards, who are excessive traditionalists. They wait until price has bottomed out, competition is intense, and the product has become an absolute need. They tend to purchase products the other groups would consider obsolete. If they are in the approval cycle for new products in a business, they will try to block the purchase of products the other groups might buy. Luckily, they represent only 5 percent of any market.


Accordingly, companies with new products must adapt their selling strategies according to the groups they are trying to reach. The innovators for the easy sale. Next are the early adopters with a benefits-oriented approach, followed by the early majority seeking a pragmatic, zero-risk solution, and finally the late majority seeking low-cost and strong support after the sale. If you plan to continually operate a company with leading-edge products, the laggards are probably not worth the effort of a specific marketing campaign.



Vary your selling strategies accordingly, and you are on the way to achieving continued growth.


Hope this helps!

8 0
3 years ago
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