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melamori03 [73]
2 years ago
5

_____ attempts to provide management with accurate forecasts of trends that relate to external changes in geographic areas where

the firm is currently doing business or considering setting up operations.
Business
1 answer:
bagirrra123 [75]2 years ago
6 0

Answer:

The correct answer is letter "C": Environmental scanning.

Explanation:

Environmental scanning refers to an analysis carried out by companies in an immediate and external atmosphere that will allow them to detect threats to counteract or mitigate them and opportunities from which the company can make a profit. Organizations engaged in environmental scanning are constantly reviewing different means of communication and conducting research that will keep them updated on market fluctuations.

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