Answer:
B) Bosch has a positive customer brand equity
Explanation:
From the perspective of microeconomic theory, companies that produce similar products seek to differentiate themselves through product differentiation that creates a link between the brand and the customer. These differentiations are diverse and can be punctual, for example, a washing machine that uses less energy compared to the average of other machines on the market, or solid, when the company can make the brand a synonym of quality for the consumer, as is the case with Bosch. Since Adam does not know the imported product, he chooses Bosh precisely because this company has a positive brand equity with him.
They made a trade route called the silk road all the way through europe.
Yes ,this is true.
For example if you want to count the amount of money available to you and you have 300 in savings but you owe your friend 450, then your total amount of money will actually be:
-150
which means that you have debt. - a negative number represents debt.