The answer is:
(1) setting the research objectives
(2) identifying possible marketing actions
What is marketing research?
- Market research is the method of deciding the reasonability of a modern benefit or item through research conducted straightforwardly with potential clients.
- Market research permits a company to find the target advertise and get conclusions and other criticism from consumers about their intrigued within the item or service.
- This sort of research can be conducted in-house, by the company itself, or by a third-party company that specializes in advertise inquire about.
- It can be done through overviews, item testing, and center bunches.
- Test subjects are as a rule compensated with item tests or paid a small stipend for their time.
- Market inquire about could be a basic component within the inquire about and improvement (R&D) of a modern item or service.
To know more about the marketing research visit:
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Answer:
The solution to the given problem is given below.
Explanation:
1. Do you believe that the company needs outside financing?
Yes, Company needs outside finance total $ 40,000 as $25,000 in month of Feb and $15,000 in month of Apr
il.
2. What is the minimum line of credit to request from a lender?
Minimum line of credit needed is $40,000
3. Do you think you are a good candidate for the line of credit? Why?
Yes, we are good candidate for line of credit because we can start repayment by May and repay by July and after repayment we will have ending March Cash balance $100,000
.
Detailed calculations are attached with the image.
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<u>Calculation of Edelman's market/book ratio:</u>
The market/book ratio is calculated with the help of following formula:
Market/book ratio = Market price per share / Book value per share
The Book value per share can be calculated as follows;
Book value per share =Common Equity/ Shares of common stock outstanding
= 8,000,000,000 /500,000,000
= 16
Hence ,
Market/book ratio = 25/16 = 1.56
Hence, Edelman's market/book ratio is <u>1.56</u>
Answer:
Company 1 = $2 per share
Company 2 = $2.50 per share
Explanation:
Given that,
EBIT for both companies = $1,000
Number of shares outstanding for company 1 = 500
Number of shares outstanding for company 2 = 300
Interest paid by company 2 = $250
EPS for company 1:
= (Total income - Preferred dividend) ÷ Shares outstanding
= ($1,000 - $0) ÷ 500
= $2 per share
EPS for company 2:
= (Total income - Preferred dividend) ÷ Shares outstanding
= ($1,000 - $250) ÷ 300
= $750 ÷ 300
= $2.50 per share
