Answer:
availability heuristic
Explanation:
Availability heuristic: The term availability heuristic is defined as an individual's mental shortcut that depends on the sudden examples came to his or her mind while evaluating a particular concept, decision, topic, or method.
In other words, the availability heuristic refers to the process of an individual making a decision based on their mental shortcut that helps him or her to bring something into conscious mind easily.
In the question above, the lottery promoters are most clearly exploiting the influence of availability heuristic.
Answer:
Unconscious
Explanation:
For Freud, the primary motivating force of human behavior, containing repressed memories as well as instincts, wishes, and desires that have never been conscious.
Nonconformity
The base word you can see is conform, meaning to subject or comply to
Non- = prefix meaning not doing something
Nonconformity would therefore mean that you don't subject or want to do something such as a law or rule
