A store that has attentive and helpful staff provides good customer service.
Trade is a good source of business for homeowners, who earn income, for employees who receive wages, and for consumers who have access to goods and services.
This relationship is prominent in the capitalist system, but it has undergone transformations over time. Increasingly, consumers are demanding and companies that do poorly tend to succumb to competition.
In this way, companies that provide a humanized and efficient service tend to attract more customers. Both sides are benefited.