It means that even it everyone is doing something wrong, it is not right. It is referring to peer pressure, don't do something just because everyone else it doing it.
Answer:
Chike, an 11-year-old boy growing up in Umuofia (the same village as in Things Fall Apart), moves to the big city of Onitsha and must adapt to all sorts of modern, urban experiences — but pines to cross the Niger River to explore the seemingly unattainable city of Asaba
Explanation:
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The correct answer is long-term
Short term would be something like passing the exam with a high mark, while management would be on devising a plan on how to manage your time. An impossible would be if you planned to do it without even being enrolled in the school.