Question

What is localisation?how is it different from globalization.​

Answer 1

Answer:

Localization adapts a product according to the characteristics of a culture or market. It is different from globalization because the products are made to fit into one specific place or audience, while globalization tends to design a product for multiple cultures.

Explanation:

We can define localization as a strategy to adapt a product to a region or culture so that it is accepted and consumed by a specific market. An example of localization is writing the product's description in the language of the country or designing the packaging with things related to the culture and their experiences. On the other hand, globalization tends to make the product suitable for various cultures and places. For example, the product's description is not in multiple languages, and the design is an integral and less personalized one that fits more than one culture.