In Simons and Chabris’s (1999) experiment, participants are focused on a challengingperceptual task, counting the white team’s basketball passes while ignoring the black team’s basketball passes. Because of the challenging nature of the task:
A. Inattentional blindness is more likely to occur
B. Attentional capture of irrelevant stimuli is more likely to occur
C. Attention shift capacity is less likely to occur
D. The spotlight model of attention is needed to explain the data
Answer:
A. Inattentional blindness is more likely to occur
Explanation:
Inattentional blindness often referred to as Perceptual blindness is a term in psychology which describes the failure of an individual or observer to notice or perceive a fully visible but unexpected object, due to the attention being given or channeled to another task at that moment.
This is a phenomenon that was first coined by Irvin Rock and Arien Mack, in 1992, both are psychologists.
The most common experiments demonstrating inattentional blindness is the "invisible gorilla test" carried out by Christopher Chabris, Ph.D. and Daniel Simons, Ph.D.
I believe the answer is: <span>when you feel a thorn in your leg, you stop to remove it
Drive theory stated that every individuals have inherent tendency to stay away from something that created a certain level of discomfort and negative state toward us.
This tendency is created as survival mechanism that enable us to stop and think about the potential implications of our actions, and evaluate whether we should continue those actions or not.
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Answer:
Creativity can help brands to create a following, as well as promote their products. ... It turns out that many people believe that a brand is high-quality and worth their attention, simply because they're impressed by the effort that went into producing such a creative advertisement.
Explanation:
The advertisement is necessary to aware people about commercial and for availing profit. The media in the form of newspaper, news channel and radio utilizes the opportunity to advertise the products. The media obtains huge profit for advertisement of products. The media obtains the support for their telecasts.
Explanation:
Who was the first governor general of India?