" Hypertext is simply a non-linear way of presenting information. ... This is accomplished by creating "links" between information. These links are provided so that readers may "jump" to further information about a specific topic being discussed (which may have more links, leading each reader off into a different direction). "
<em>Foot-in-the-door technique</em> is a compliance tactic that aims at getting a person to agree to a large request by having them agree to a modest request first. The principle involved is that a small agreement creates a bond between the requester and the requestee.
