Answer:
The correct answer is letter "A": direct-marketing.
Explanation:
Direct-marketing is a type of advertising that implies transmitting information about a product, service or entity directly to customers. Most of the time the promotional information is prompted without intermediaries but some times marketing agencies are hired for that specific purpose.
Answer:
These questions are incomplete since the article relating to Hologen company is not attached. However, I would answer them this way.
Explanation:
1) A floating rate bond has a shorter duration; almost zero and it has lower sensitivity to interest rates compared to a fixed rate bond.This means that the former has a lower interest rate risk. Investors tend to demand floating rate bonds when they expect future interest rates to rise because their prices would be close to their par values as their interest rates would also increase. On the other hand, fixed bond's interest rates are inversely related to their prices.
2)
For an issuing company, borrowing money floating rates terms could be riskier for cashflow management purposes . Every time interest rates increases, it means that the company would pay higher interests to lenders which could hurt its profitability. The fluctuations could also negatively affect future financial planning unlike issuing fixed rate bonds whose coupon payments are constant hence decreasing the volatility of earnings.
Answer:
<em>B. demand for Apple computers decreases.</em>
Explanation:
If two things are substitute of each and other, that generally in simple words means either this or this. As we can see in the statements that has been provided in the question that Dell and Apple computers are substitute of each other, <em>so if the amount from Dell computer decreases then the demand of the computers made by Apple company will absolutely decrease. </em>
Because two devices which carries almost same qualities and features are also substitute of each other, i<em>f price of one device from the both substitutes will decrease, everyone will rush to buy the device with low price and the device with high price will get less popular among the consumers.</em> So, this is the reason which says OPTION(B) is the correct answer.
