Bolls and Associates is an advertising agency that will develop a client's advertising campaign from strategy through execution
and media exposure. However, Bolls and Associates does not actually produce the television commercials or shoot the photography for print ads; rather, the agency hires outside experts to produce those elements of the campaign. Which type of "key player" does Bolls and Associates use to produce client advertisements
Bolls and Associates here outsources experts to take care of some parts of its advertising:
television commercials, shoot the photography for print ads. These experts are described as suppliers as they supply the needed services to Bolls and Associates to enable the agency meet it's clients needs- advertising campaigns.
