Answer:
The correct answer is Lead generation.
Explanation:
A contact or lead is any user of a web page that, at a given time, provides us with their data in a form, thus losing their condition of anonymous visit and becoming a contact on which to track.
Lead acquisition would be all those actions or processes focused on getting contacts with which to nourish our database. In an inbound marketing project it would consist of the Convert or Conversion phase.
Basic characteristics of a lead:
- The only data that is absolutely essential is the email address.
- It is also mandatory that these leads have previously accepted the company's privacy policy since otherwise it is not legally possible to track them and send them more communications.
Answer:
Cash flows tell us about the company’s actual outflows and inflows of cash in particular period such as quarter or year or others. This very important for business as cash flow from main operations helps the company to see whether they are generating enough to invest in growth projects or not.
Answer:
Incremental B/C = 0.72
∴ 0.7, East should be constructed
Explanation:
See workings attached
Answer:
$4,760
Explanation:
The value a company will record for the dishwasher will be the amount that was used to purchase the dishwasher plus the associated cost of transporting and installing the dishwasher.
The price of the dishwasher to be used is the actual amount it was bought and not the fair value.
Amount recorded for dishwasher= Price + Transportation + Installation fees
Amount recorded for dishwasher= 4,200 + 330 + 230
Amount recorded for dishwasher= $4,760
Note the fee for illegal parking is not considered because it is not a direct cost related to purchase of the dishwasher
Answer: c. interest rate falls; investment rises
Explanation:
The Fed buying treasury securities from banks is an expansionary policy when the government wants to increase the money in circulation and increase economic growth.
When the Fed buys Treasury securities from banks, this will lead to availability of funds as prices will be pushed higher and there will be a reduction in the interest rate.
Since there is reduction in interest rate, investment will increase as investors will borrow from banks.
