When we receive a text, we read it, make observations and summarize it in our minds. After this we then use the information gathered to make inferences which would enable us understand the meaning of the message.
We will then be able to formulate a reply based on the inferences made about what the text could mean. This process can happen really fast and is the reason texting can happen in relatively huge volumes in a short period of time.
The author starts the text by giving the glimpse of the skepticism which Amazon.com had faced. The author develops the essay further into the challenges and struggles the company had to face throughout the years. The author then explains how much growth Amazon had by 1999.
