Determinant attributes are key product attributes that are most likely to affect a buyer's final choice. these attributes are usually described according to their importance and uniqueness.
steps in the traditional model of consumer decision making:
Problem solving, Information search ,Evaluation of alternatives, Purchase decision, Post-purchase evaluation , Information search.
Types of Determinant Attributes
consumers who buy fast food are most interested in taste, texture, speed of service, value and cleanliness. Taste and texture are qualities of food products. Value is a pricing attribute. Fast-food customers want ample food quantities at reasonable prices.
Price is the most important determinant attribute for these consumers.
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The French did not want to free their slaves so the slaves revolted against their masters.
In regard to religion, women were more likely to be churchgoers than men.
<span>being similar: they are the
consequences of the "Lumières" (Enlightenment), with some ideals of
constitution, liberty, self government, etc.
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Because it was one of China's wonderful eras.
