Question

Lori recently quit her job and decided to start her own company, which will sell makeup to small beauty salons. What should she do next in order to market her company successfully?
A. Decide where her company’s product will be sold
B. Decide how to price her product
C. Decide what her company is going to sell
D. Decide how to advertise
(APEX)

Answer 1

She should "Decide how to price her product". Which is response B.

This is because all the other options don't really make sense. You can't advertise something that you don't even know how much it costs. We've also already decided what the company sells. And we can't decide where the product will be sold unless we have made up the price for the product!

Hope this helps!