Answer:
Explanation:
A marketing plan refers to the comprehensive document that outlines a company's overall marketing effort. It is a blueprint that outlines how a company will implement its marketing strategy, and how the company will utilize a combination of resources in order to achieve its business objectives. It is a company's a most important document because:
- It contains specific goals and objectives and outlines the precise strategies to be used in achieving them.
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It rallies the company's forces and resources for the marketing battlefield and therefore, dictates the role of Integrated Marketing Communications (IMC) in the marketing mix.
A marketing plan should always have the following:
- A situation analysis: normally this will include a market analysis, a SWOT analysis and a competitive analysis.
- Marketing strategy
- Sales forecast
- Expense budget.
Small companies can use bottom-up marketing to become big companies by creating an ingenious tactic they can use and building a strategy around it.
The elements of an advertising plan and an IMC strategy:
- The IMC strategy will be determined by how the marketer makes use of the creative mix.
The creative mix is composed of:
- The target audience
- Product concept
- Communications media, and
- The message.
The best method of allocating funds for a real estate development is the sales percentage, market share, objective task, empirical research
The type of companies that tend to use the percentage of sales method are companies that want to use a method that will cost them nothing and will provide a greater chance of success for future sales.
Answer:
It occur where MR = MC
Explanation:
Perfectly competitive organization or firm is the one who is price taker, which states that they must accept the price at which it sells the goods to consumer.
In a firm that is a perfectly competitive, the level of output as well as the price happen where the Marginal Cost is equal to the Marginal Revenue.
It is stated as MR = MC.
Answer:
$492
Explanation:
The computation of the total salary for the month is shown below:
= Base salary of a sales women + commission amount
where,
Base salary of a sales women = $420
And, the commission amount is
= ($8,200 - $7,000) × 6%
= $72
So, the total salary for the month is
= $420 + $72
= $492
Basically we added the base salary and the commission amount for computing the total salary
Answer:
$995,745
Explanation:
PV = $0
PMT = $500
I/YR = 6
P/YR = 12
N = 40 x 12 = 480
your retirement account be in 40 years will be $995,745
Answer:
human capital
Explanation:
Human capital is the economic value brought by workers' experience and skills. It is the attributes, abilities, and quality of labor to influence a firm's productivity. Human capital is enhanced through education, training, and work experiences.
Human capital is an intangible asset to a business. Human capital is a critical element if a business is to achieve its goals. Due to this reason, companies are always investing in improving the quality of their human capital.
