Explanation:
The advertising strategy before the internet was carried out on platforms such as radio, television and newspapers, which were the media that people most had access to. Currently, the internet is the main platform for advertising and interaction between companies and consumers. This is due to the ease and speed with which the flow of the internet happens, the messages are seen almost instantly and available in the palm of the hand, available from a smarthphone.
However, despite the ease of implementing marketing through social media, it is necessary for companies to adopt an advertising engagement strategy, the narrative must be summarized and contain essential traits that convey who the company is and what it wants to pass on to consumers , generating value and direct communication, making the message different and striking in a medium where there is different information every second.
Answer: Please refer to Explanation
Explanation:
The terms will be listed in bold at the end of the statement. If you require further clarification please do comment.
a. The costs deducted from the contribution margin to determine the responsibility margin. TRACEABLE FIXED COSTS.
b. Cost to produce plus a predetermined markup. COST-PLUS TRANSFER PRICE
c. Fixed costs that are readily controllable by the manager. NONE
d. A subtotal in a responsibility income statement, equal to responsibility margin plus committed fixed costs. PERFORMANCE MARGIN.
e. The subtotal in a responsibility income statement that is most useful in evaluating the short-run effect of various marketing strategies on the income of the business. CONTRIBUTION MARGIN.
f. The subtotal in a responsibility income statement that comes closest to indicating the change in income from operations that would result from closing a particular part of the business. RESPONSIBILITY MARGIN.
g. The amount used in recording products or services supplied by one business unit to another. TRANSFER PRICE.
Answer: a. Liabilities increased by $1.0 million in 2018
Explanation:
In 2018, $9 million was used to settle the wage debt of 2017 and the remainder was used to settle the wages in 2018.
The money remaining in cash after the wage settlement was:
= 9,000,000 - 2,000,000 - 8,000,000
= -$1,000,000
This means that $1,000,000 of wages was not settled in 2018 which means that this would have to go to the Wages Payable account to signify that the company owes wages.
This account is a liability account so liabilities in 2018 would increase by $1,000,000.
Answer: D. Both A and B are correct.
Explanation: Amortization is the reduction or paying off debt over time in a series of payments of interest and principal sufficient to repay the loan in full by its maturity date. As an accounting technique, it is used to periodically lower the book value of a loan or intangible asset over a period of time. Amortization related to overvalued equipment increases consolidated net income and under the equity method (a method used in the valuation of a firm's investment in another when it holds significant influence over the firm being invested in), it increases the parent's reported net income.
Answer:
$400,000
Explanation:
Calculation to determine the differential revenue if Wilson Co. were to eliminate the Tennis segment
Differential revenue= $200x2,000 units
Differential revenue= $400,000
Therefore the differential revenue if Wilson Co. were to eliminate the Tennis segment will be $400,000