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Ganezh [65]
4 years ago
14

Generation X consumers indicate they want online customer support; websites that are comprehensive, professional, and interactiv

e; and advertising that is authentic, family-oriented, and unique. Generation X is also replacing baby boomers as the largest segment of business travelers. In response, American Airlines is offering travelers in-flight Wi-Fi, entertainment on demand, and personal power ports. This is an example of how __________ forces impact the marketing environment
Social Studies
1 answer:
Anit [1.1K]4 years ago
5 0

Answer:

social

Explanation:

Based on the information provided within the question it can be said that this is an example of how social forces impact the marketing environment. Social Forces refers to a significant number of members within a society causing social change to occur. Companies focus a lot on social factors since they need to target certain groups of individuals and make products/services that they would enjoy and want to purchase in order for the companies to turn a profit.

I hope this answered your question. If you have any more questions feel free to ask away at Brainly.

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