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SIZIF [17.4K]
2 years ago
10

What is institutional advertising focused on promoting?

Business
2 answers:
ValentinkaMS [17]2 years ago
8 0

Answer:

Product advertising focuses on promoting specific individual products while institutional advertising focuses on your overall brand

GalinKa [24]2 years ago
8 0

Answer:

A. A company

Explanation:

Right on EDGE 2021

You might be interested in
Turnbull Co. has a target capital structure of 58% debt, 6% preferred stock, and 36% common equity. It has a before-tax cost of
OLga [1]

Answer:

Turnbull’s weighted average cost of capital (WACC) will be higher by 0.64% if it has to raise additional common equity capital by issuing new common stock instead of raising the funds through retained earnings.

Explanation:

Note: This question is not complete. The complete question is therefore provided before answering the question as follows:

Turnbull Co. has a target capital structure of 58% debt, 6% preferred stock, and 36% common equity. It has a before-tax cost of debt of 8.2%, and its cost of preferred stock is 9.3%. If Turnbull can raise all of its equity capital from retained earnings, its cost of common equity will be 12.4%. However, if it is necessary to raise new common equity, it will carry a cost of 14.2%. If its current tax rate is 40%, how much higher will Turnbull’s weighted average cost of capital (WACC) be if it has to raise additional common equity capital by issuing new common stock instead of raising the funds through retained earnings? (Note: Round your intermediate calculations to two decimal places.)

The explanation to the answer is now given as follows:

Step 1: Calculation of WACC when all of its equity capital is raised from retained earnings

This can be calculated using WACC formula as follows:

WACCR = (WS * CE) + (WP * CP) + (WD * CD * (1 - T)) ………………… (1)

Where;

WACCR = Weighted average cost of capital when all of its equity capital is raised from retained earnings = ?

WS = Weight of common equity = 36%, or 0.36

WP = Weight of preferred stock = 6%, or 0.06

WD = Weight of debt = 58%, or 0.58

CE = Cost of equity = 12.4%, or 0.124

CP = Cost of preferred stock = 9.3%, 0.093

CD = Before-tax cost of debt = 8.2%, or 0.082

T = Tax rate = 40%, or 0.40

Substituting the values into equation (1), we have:

WACCR = (0.36 * 0.124) + (0.06 * 0.093) + (0.58 * 0.082 * (1 - 0.40))

WACCR = 0.078756, or 7.8756%

Rounding to 2 decimal places, we have:

WACCR = 7.88%

Step 2: Calculation of WACC if it raises new common equity

This can also be calculated using WACC formula as follows:

WACCE = (WS * CE) + (WP * CP) + (WD * CD * (1 - T)) ………………… (2)

Where;

WACCE = Weighted average cost of capital if it raises new common equity = ?

WS = Weight of common equity = 36%, or 0.36

WP = Weight of preferred stock = 6%, or 0.06

WD = Weight of debt = 58%, or 0.58

CE = Cost of equity = 14.2%, or 0.142 (Note: This is the only thing that has changed compared to what we have in Step 1 above.)

CP = Cost of preferred stock = 9.3%, 0.093

CD = Before-tax cost of debt = 8.2%, or 0.082

T = Tax rate = 40%, or 0.40

Substituting the values into equation (2), we have:

WACCE = (0.36 * 0.142) + (0.06 * 0.093) + (0.58 * 0.082 * (1 - 0.40))

WACCE = 0.085236, or 8.5236%

Rounding to 2 decimal places, we have:

WACCE = 8.52%

Step 3: Caculation of how much higher will Turnbull’s weighted average cost of capital (WACC) be if it has to raise additional common equity capital by issuing new common stock instead of raising the funds through retained earnings.

This can be calculated as follows:

Percentage by which WACC is higher = WACCE - WACCR

Percentage by which WACC is higher = 8.52% - 7.88%

Percentage by which WACC is higher = 0.64%

Therefore, Turnbull’s weighted average cost of capital (WACC) will be higher by 0.64% if it has to raise additional common equity capital by issuing new common stock instead of raising the funds through retained earnings.

5 0
2 years ago
There are 20 workers in Thailand and each can produce either 4 computers or 60 tons of rice. There are 40 workers in the United
Nimfa-mama [501]

Answer:

Thailand:

Opportunity cost of computers = 300/20 = 15 tons of rice

US:

Opportunity cost of computers = 800/100 = 8 tons of rice

US has a comparative advantage in production of computers

Absence of trade:

Thailand consumes 150 tons of rice, it can consume = (300 - 150)/30 x 2 = 10 computers

US consumes 50 computers, it can consume = 400 tons of rice

After trade :

10 computers exchanged for 120 tons of rice

Thailand continues to consume 150 tons of rice, it will consume = 12 computers (=10 + 30/15)

US continues to consume 50 computers, it will consume = 440 tons of rice (=120 + 40 x 8)

Both would accept the proposal as both are better off with trade

7 0
3 years ago
_____ is a long-term process that helps an organization allocate its resources to capitalize on opportunities in the marketplace
Anestetic [448]

Answer:

The answer would be strategic planning

Explanation:

Strategic planning is usually a long-term process. The process involves carrying out a situation analysis and formulating the company's objectives, mission statement, strategies and value prepositions. A situation analysis involves evaluating the organization's external environment (factors outside a firm's control) and internal environment (factors a firm can control).

5 0
3 years ago
The consumer buying process begins when: consumers recognize
garri49 [273]
The consumer buying process begins when consumers recognize that they have an unsatisfied need. :)
6 0
2 years ago
Which of the following statements is TRUE? Economists normally assume that the goal of the firm is to: I. sell as much of their
aivan3 [116]

Answer:

III. maximize profit.

Explanation:

Profit maximisation is assumed to be the most important goal of most firms. Profit maximization means selling a product at the point where total revenue is at its greatest above total cost.

Profit is maximised where marginal cost equals marginal revenue.

I hope my answer helps you

4 0
3 years ago
Read 2 more answers
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