Tài sản hữu hình là bất cứ thứ gì có thể nhìn thấy và hiện diện vật chất như tiền mặt, tài sản, nhà máy và máy móc hoặc các khoản đầu tư. Mặt khác, tài sản vô hình là những thứ không thể nhìn thấy được như lợi thế thương mại của công ty, nhãn hiệu và quyền sở hữu trí tuệ.
Stop your reminding me of vietcong
Suppose that Ray-Ban is considering a new line of sunglasses that would be sold in major department
stores. The new line would be positioned as a more distinctive brand than the typical glasses sold
through department stores, and would be priced higher than other brands in the store, but a lower price
line than the current Ray-Ban lines that are sold through more selective stores. In determining the price
for this sunglass line, Ray-Ban wants to gather information about all brands sold in department stores
<span>and about customers' perceptions of those brands.
</span><span>Given Ray-Ban's plan for positioning the new sunglass line, they should use a <span>price skimming strategy when introducing their new product.
</span></span><span>Price skimming is a pricing strategy in which a marketer sets a relatively high initial price for a product or service at first, then lowers the price over time. It is a temporal version of price discrimination/yield management.</span>
Answer:
Large Medium Small
Unit selling price $184 $160 $100
Unit variable cost 130 120 76
Unit contribution margin $54 $40 $24
Autoclave hours per unit 3 2 1
Total process hours per unit 5 4 2
Budgeted units of production 3,000 3,000 3,000
a. Determine the contribution margin by glass type and the total company income from operations for the budgeted units of production.
- total contribution margin for large safety plate glasses = $54 x 3,000 = $162,000
- total contribution margin for medium safety plate glasses = $40 x 3,000 = $120,000
- total contribution margin for small safety plate glasses = $24 x 3,000 = $72,000
b. Prepare an analysis showing which product is the most profitable per bottleneck hour.
contribution margin per autoclave hour:
- large safety plate = $54 / 3 = $18 per autoclave hour
- medium safety plate = $40 / 2 = $20 per autoclave hour
- small safety plate = $24 / 1 = $24 per autoclave hour ⇒ MOST PROFITABLE PRODUCT PER AUTOCLAVE HOUR (BOTTLENECK)
Answer:
can be achieved by exploiting resources that are competitively valuable, rare, and hard to imitate by rivals
Explanation:
A resource-based strategy is a form of the technique used by business managers to efficiently utilized the existing and valuable resources of the firm. These resources would be difficult to come by for the competitors such that it is hard for competitors to replicate. Thereby leading a sustainable or long term competitive advantage to the firm
Hence, in this case, the correct answer is A resource-based strategy "can be achieved by exploiting resources that are competitively valuable, rare, and hard to imitate by rivals."
Answer:
Price ceiling
Explanation:
The price ceiling means the maximum price that is charged by the supplier to the consumer. If is not affected so it is above equilibrium price and in case when it is below than the demand is greater than the supply.
So in the given question, it is mentioned that the prices of food are set low that are sufficient to meet the requirement represent the price ceiling example