It’s Singular, referring to one person
The author starts the text by giving the glimpse of the skepticism which Amazon.com had faced. The author develops the essay further into the challenges and struggles the company had to face throughout the years. The author then explains how much growth Amazon had by 1999.
Answer: Malcolm Timothy Gladwell CM is an English-born Canadian journalist, author, and public speaker. He has been a staff writer for The New Yorker since 1996. His ideas could help with big corporations today and some of their problems. A good article to check out is Malcolm Gladwell: three things I would do if i were a CEO
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