Question

Communication at the market/mall

Answer 1

Answer:

Communication is the foundation for business viability, more especially shopping centre business. For the business to function effectively, it must adopt and sustain effective communication approach which will bring about a better relationship with local consumers and the tenants operating within the centre.Marketing communication helps move products, services, and ideas from manufacturers to end users and builds and maintains relationships with customers, prospects, and other important stakeholders in the company. Communication is vital to marketing because it brings everyone on the same page.