"Of the modes of persuasion furnished by the spoken word there are three kinds. The first kind depends on the personal character of the speaker [ethos]; the second on putting the audience into a certain frame of mind [pathos]; the third on the proof, or apparent proof, provided by the words of the speech itself [logos]. Persuasion is achieved by the speaker's personal character when the speech is so spoken as to make us think him credible."
Ethos (sometimes called an appeal to ethics), then, is used as a means of convincing an audience via the authority or credibility of the persuader, be it a notable or experienced figure in the field or even a popular celebrity.
Pathos (appeal to emotion) is a way of convincing an audience of an argument by creating an emotional response to an impassioned plea or a convincing story.
Logos (appeal to logic) is a way of persuading an audience with reason, using facts and figures.
Answer:
The word 'media' comes from Latin. ... The three examples of media in South Africa are the same as the examples that one would find elsewhere in the world, namely newspapers and magazines (print media), TV (broadcasting media) and the internet (which is part publishing and part broadcasting media).
In a democratic-like South Africa, it is strongly needed to study on media. Media is a strong weapon against the corrupted people, who forcibly do whatever they want and the human rights are violated.
Media law refers to the legal regulation of culture, entertainment, advertising, broadcasting, telecommunications and generally anything relating to digital and analogue media. This can include books, video, audio, photographs, graphics, software, databases, online publications and other content.
The Bill of Rights
The Bill of Rights protects the freedom of all the people who live in South Africa. It is the second chapter of the Constitution – the highest law of the land. The Constitution was signed into law by President Nelson Mandela in 1996.
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