It is important to identify your priorities.
Answer: (D) product placement
Explanation:
Product placement is known to be a form of advertising in which companies place their products in films, books and so on. Companies reach an agreement with a media company by paying a certain amount of money to them in order for their products to be used or featured in a film, television show or games. Thus, it is targeted at the audience so as to promote the product and increase its awareness.
This is an example of <u>Loyalty Segmentation</u>.
<u>Explanation</u>:
Segmentation is a process that is likely to be followed by many businesses to improve their marketing. This process of segmentation helps in developing closer relationships with customers.
The customers are provided many benefits and rewards through loyalty segmentation. This is the marketing strategy followed by the organization to improve their customer relationship.
In the above scenario, Southwest Airlines provides some benefits like priority seating, free travel vouchers and premium beverages to their regular customers as a part of their promotion.