Burger King's brand values are vital in dictating the company's brand message, meritocracy, and personality.
The brand values of Burger King include dreaming big, meritocracy, and authenticity. They're placed at the core of the brand and dictate the message of the company.
The brand values are vital in shaping the decision-making processes. The brand values of dreaming big, meritocracy, and authenticity are can be applied in the life of an individual as it helps in one's development.
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