The main idea is the central point or thought the author wants to communicate to readers. ... In paragraphs, a stated main idea is called the topic sentence. In an article, the stated main idea is called the thesis statement. When the author does not state the main idea directly, it is called an implied main idea.
4. Believability and confidence. The more confident you are the more you grab your audiences attention. The more believable your presentation is the well more your audience believes it.