When Wendy opened the paint company website, she noticed a button that said "Paint Your Room" and when she clicked on it she cou

Question

3 years ago

9

When Wendy opened the paint company website, she noticed a button that said "Paint Your Room" and when she clicked on it she cou

ld download a photo of her room and change the paint color on the wall to see which looked best. Which of the 7Cs of the online marketing framework does this button represent? Multiple Choice connection commerce content core goals communication

Business

1 answer:

Kryger [21] · Answer 1 · 2022-12-08T07:06:06+03:00

The connection factor is the represented by the "<em>Paint Your Room</em>" button on the website,

<h3>What is the 7C's of Online marketing framework?</h3>

The aim of the 7C framework was to analyzing e-commerce interfaces and examines the customer interface based on some factors.

The factors of the 7C'S includes:

context
content
community
customization
communication
connection
commerce.

Hence, the connection factor is the represented by the "<em>Paint Your Room</em>" button on the website,

Therefore, the Option A is correct.

Read more about the marketing framework

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