People are known to often have insight. Based on these insights, you create a clear and direct primary message, which will guide your data story.
Primary messages are often referred to as the main or specific intentional content. It can be in verbal and nonverbal form.
They are known to be the words or ways one can use to show forth oneself and communicate one's message.
There are three types of messages. They are;
- Nominal
- Expressive
- Predicative
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Fill in the blank: Based on these insights, you create a clear and direct _____, which will guide your data story.
A primary message
B specific question
C problem statement
D business case
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