Question

What challenges will Walmart face in Africa?

Answer 1

In Africa, Wal-mart faces challenges of opposition from communities and governments, as a US company, selling US products to countries with an anti-US sentiment would be difficult; poverty of consumers, to make effective business monopoly the marketing would need to attract poorer citizens, who may be socially disadvantaged with less wealth and education (reading and writing); demand, to create the product demand they will have to attract a certain niche to their stores.