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tester [92]
2 years ago
15

For a new Madden video game, EA Sports decides to have Patrick Mahomes on the cover and run an ad campaign on ESPN. After the ad

vertisement has run, EA Sports asks ESPN viewers if they recall the advertising and if it changed their attitudes about the product. What is this process called
Business
1 answer:
Masteriza [31]2 years ago
6 0

The process that EA Sports carried out with the cover of the Madden video game was Perception Marketing.

<h3>What is perception marketing?</h3>

Perception marketing is an economic term that refers to the set of marketing strategies focused on the consumer's perception of a specific product.

In general, perception marketing is responsible for modifying the image of the product so that it is the one that looks best compared to its competitors and thus generates a good perception in consumers.

According to the above, EA Sports used the image of a famous person so that consumers had a positive perception of their video game.

Learn more about marketing in: brainly.com/question/13414268

#SPJ1

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March 1, 2017, Alpha Company's beginning work in process inventory had 8,000 units. This is its only production department. Begi
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4 years ago
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Colin has just received a delivery from the company's distribution center. He opens the containers and finds the popcorn and sna
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Answer:

Floor ready shipment

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Floor ready shipment is the one which is already pre tagged and pre ticketed with all the details which is necessary for the retail store before it reach to the store.

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3 0
3 years ago
A survey reveals that, on a small island, 175 people have jobs, 25 people are not working but are looking for jobs, and 90 peopl
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Answer:

The answer is = 12.5%

Explanation:

The 175 people that have jobs are in unemployment (employed).

The 25 people that are not working but are looking for jobs are called unemployed.

The 90 people are neither working nor looking for work for work are not counted in the employment.

Therefore, the labor force is employed people + unemployed people.

Labor force is 175 + 25= 200 people.

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(unemployed people ÷ labor force) x 100

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3 0
3 years ago
You are trying to decide between a par value corporate bond carrying a coupon rate of 6.25% per year and a par value municipal b
FinnZ [79.3K]

Answer:

D.

Municipal bond because the equivalent taxable yield is 6.6%

Explanation:

we should make the important difference that municipal bonds are tax free while corporate bonds don't.

Therefore we should solve for the after tax rate fo the corporate bond:

pretax (1-t) = after tax -rate\\0.0625(1-0.28) = 0.0625(0.72) = 0.045

The corporate bond as a yield of 4.5% after taxes which is lower than the municipal bond. This make it more attractive

We can also solve for the pre-tax rate of the municipal bond:

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the municipal bonds would be equivalent to a 6.6% corporate bonds.

This makes option D correct.

6 0
3 years ago
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