Question

The first step in strategy implementation involves articulating in simple language what a particular business must do to create or sustain a competitive advantage. This step involves

Answer 1

In the strategy implementation stage, there are certain things done to create and sustain a competitive advantage and this involves the definition of strategic goals.

What is Competitive Advantage?

This refers to the business situation whereby a company is able to outperform its competition.

Hence, we can see that when making strategic planning and implementation, there is the planning and making of contingencies for a meeting of set company goals to enhance the competitive advantage.

Read more about competitive advantages here:
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