Answer:
Behavioral.
Explanation:
A market segment is a portion of a large market in which the individuals, groups or organizations share one or more characteristics that cause them to have relatively similar products needs.
A market segment consist of a group of customers that share a similar set of needs and wants.
Are four categories of segmentation:
-Geographic
-Demographic
-Psychographic
-Behavioral. Segmentation on the basis of use occasion, user status. The evaluation of behavior in terms of the customer/prospect’s behavior relative to your company, product, or service
Answer:
$2,430F
Explanation:
The formulae for labor rate variance is given as (Actual rate - Standard rate) × Actual hours worked.
Labor rate variance = (Actual rate - Standard rate) × Actual hours worked
Given that;
Actual rate = Actual total labor cost ÷ Actual hours worked
= $119,880 ÷ 8,100
= $14.8 per hour
Standard rate = $15.10 per hour
Actual hours worked = 8,100
Labor rate variance = ($14.8 - $15.10) × 8,100
Labor rate variance $2,430F
