Question

"the number of items in a product line represents the​ __________ and the total number of product lines a company carries represents the​ __________."

Answer 1

The number of items in a product line represents the​ product line length and the total number of product lines a company carries represents the​ product width mix. Product line is a group of products that are related because they are marketed through the same types of outlets, falls within given price ranges, functions in a similar manner and are sold to the same customer groups.