When an advertiser uses an ad that emphasizes psychological associations and attempts to wrap the consumer's perceptions into a tight concept or symbol, what type of advertising approach is being used Image Advertising.
<h3>What is Image Advertising?</h3>
Ads are shown on the images on websites or the internet in a form of native advertising known as image advertising.
Compared to traditional display ads, image advertising provides less invasive and more natural exposure to advertisements.
The fundamental tenet of image advertising is to increase consumer brand awareness before assisting in familiarization and last encouraging conversion of that knowledge into actual purchases.
If a product is to be advertised via images, a specific image must be created based on the product's aesthetic appeal. Additionally, it can be done for a business or brand.
