Kodak's plan to hold on to their existing framework while also integrating the new trend into their stream of function and deliverables is an example of design competition.
The design competition principle affords organizations to hold on to a particular domain or problem space, while also competing in a related market which appears to be a potential challenge to the current trend.
Therefore, kodak's concept of holding on to photography while also moving into digital photography highlights the Design competition.
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Less time spent making a decision.
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<span> It's locked away in glaciers (in ice).</span>
