In which of the following stages of the consumer decision-making process does the consumer become aware of a gap between their e

Question

Alexeev081 [22]

1 year ago

9

In which of the following stages of the consumer decision-making process does the consumer become aware of a gap between their e

xisting situation and the desired or ideal situation

SAT

1 answer:

Shalnov [3] · Answer 1 · 2023-11-28T21:55:08+03:00

Problem recognition is the process the consumer becomes aware of a gap between their existing situation and the desired or ideal situation. This is further explained below.

<h3>What is Problem recognition?</h3>

Generally, Problem identification is the first step of the business buying process, and it occurs when someone within the firm identifies a problem or a need that can be addressed by purchasing a product or a service. This stage may also be referred to as "need recognition."

In conclusion, The process by which a customer becomes aware of a gap between their current position and the scenario that they want or consider to be ideal is known as problem recognition.