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Evgesh-ka [11]
2 years ago
13

The type of appeal used to imply either directly or subtly that the product is more fun or exciting than competitors' offerings

is referred to as:____.
Business
1 answer:
xenn [34]2 years ago
7 0

The type of appeal used to imply either directly or subtly that the product is more fun or exciting than competitors' offerings is referred to as Humorous appeal.

One form of institutional advertising is advocacy. This is typically used to protect against negative consumer attitudes and increase the company's credibility among consumers who already stand by its position.

Emotional appeal represents the psychological, social, or symbolic desires that motivate consumers to purchase a product because of the emotions it evokes [28–30]. Rational (informational) appeal, on the other hand, refers to consumers' logical beliefs and attitudes about the usefulness or functionality of a product [28–30].

A testimonial is a statement by a customer about how they benefited from a product or service, and often includes recommendations from the customer. Use reviews to build trust with potential customers. This is one of the best ways to advertise your business.

Learn more about Humorous appeal here brainly.com/question/4420048

#SPJ4

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The cost of overestimating demand is usually harder to determine than the cost of underestimating demand. Group of answer choice
forsale [732]

Answer:

The statement is: False.

Explanation:

In supply chain management, incremental analysis is in charge of determining the cost of ordering one more additional unit of a product over the cost of no requesting that additional unit. The cost of overstimulating demand is the loss of ordering one additional unit and discovering that it cannot be sold. The cost of underestimating demand is the opportunity loss for nor requesting one additional and discovering it could have been sold.

<em>The cost of underestimating demand is more difficult to determine than the cost of overestimating demand because underestimating demand because it involves customer's desires</em> on purchasing a product when not having the resources to do so.

8 0
3 years ago
The location and community analysis determines the key events predicted for the local community and immediate surrounding area d
mr Goodwill [35]

Answer:

True

Explanation:

I had this question on my test and got it right

4 0
3 years ago
Vicky Robb is considering purchasing the common stock of Hawaii Industries, a rapidly growing boat manufacturer. She finds that
Sergio [31]

Answer:

P0 = $51.9956 rounded off to $52.00

Explanation:

The two stage growth model of DDM will be used to calculate the price of a stock whose dividends are expected to grow over time with two different growth rates. The DDM values a stock based on the present value of the expected future dividends from the stock.

The formula for price of the stock today under this model is,

P0 = D0 * (1+g1) / (1+r)  +  D0 * (1+g1)^2 / (1+r)^2  +  ...  +  D0 * (1+g1)^n / (1+r)^n  + [ (D0 * (1+g1)^n * (1+g2) / (r - g2)) / (1+r)^n ]

Where,

  • D0 is the dividend today or most recently paid dividend
  • g1 is the initial growth rate which is 20%
  • g2 is the constant growth rate which is 8%
  • r is the required rate of return

P0 = 2.5 * (1+0.2) / (1+0.15)  +  2.5 * (1+0.2)^2 / (1+0.15)^2  +  

2.5 * (1+0.2)^3 / (1+0.15)^3  +

[(2.5 * (1+0.2)^3 * (1+0.08) / (0.15 - 0.08) / (1+0.15)^3)

P0 = $51.9956 rounded off to $52.00

3 0
3 years ago
. A tomato farmer has used direct distribution to sell to local consumers through an area farmers' market. Last year, she sold 4
ch4aika [34]

Answer:

the farmer's total revenue when she uses the direct channel = 400 x $2.49 = $996

if she uses the indirect channel, her total revenue = 650 x $1.63 = $1,059.50

her total revenue will increase when selling to he supermarkets, but also her variable production costs will increase. This means that it is probable that her total contribution margin decreases even if total revenue decreases.

3 0
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