Question

Firms send information about their products or services directly to a set of targeted consumers as part of viral marketing. this process is called:_____.

Answer 1

Firms send information about their products or services directly to a set of targeted consumers as part of viral marketing. this process is called Direct marketing.

Direct marketing is a form of advertising dedicated to individuals or companies for the purpose of generating new business, promoting an organization or product, or selling. Direct mail, telemarketing, and email marketing are common types of direct marketing.

Direct marketing is a form of sales communication in which an organization engages directly with pre-selected customers and provides a direct response method. Among medical practitioners, it is also called direct response marketing. Advertisements, on the other hand, have mass message characteristics.

Learn more about Direct marketing here: brainly.com/question/2632159

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