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xeze [42]
2 years ago
15

The consumer sales promotion that involves the use of a brand-name product in a movie, television show, video game, or a commerc

ial for another product is referred to as?
Business
1 answer:
ludmilkaskok [199]2 years ago
6 0

Product placement, also known as embedded marketing, is a marketing technique that places references to a particular brand or product in another production. B. You can integrate movies and TV shows.

Embedded marketing is another term for product placement because the product is embedded in another form of media. This placement of branded goods and services is common in entertainment, i.e. movies and television.

The focus is on products and their uses, not on specific brands. For example, if you see a television advertisement for beef or pork, you may receive an advertising message from either the Cattlemen's Beef Commission or the National Pork Commission.

A marketing technique where references to specific brands or products are incorporated into another work, such as a film or television program, with specific promotional intent.

Learn more about embedded marketing at

brainly.com/question/15611949

#SPJ4

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Assume a firm has a beta of 1.2. All else held constant, the cost of equity for this firm will increase if the: beta decreases.
eduard

Answer:

Risk-free rate decreases

Explanation:

The CAPM formula for calculating cost of equity requires one to know the value of 3 pieces of information only:

1. the market rate of return,

2. the beta value

3. the risk-free rate.

Ra = Rrf + [Ba∗(Rm−Rrf)]

where:

Ra=Cost of Equity

Rrf = Risk-Free Rate

Ba = Beta

Rm=Market Rate of Return

​From the formula

Ra = Rrf + [1.2∗(Rm−Rrf)]

Ra = Rrf + 1.2Rm - 1.2Rrf

From Ra = 1.2Rm -0.2Rrf

From the expression above, it can be seen that the lower the value of Rrf (Risk-Free rate), the higher the value of Ra.

4 0
3 years ago
If the money supply is MS2 and the value of money is 5, then the quantity of money an. demanded is greater than the quantity sup
nlexa [21]

Answer:

If the money supply is MS2 and the value of money is 5, then the quantity of money

a. demanded is greater than the quantity supplied; the price level will rise.

Explanation:

If the money supplied is greater than the quantity demanded; the price level will fall.  The quantity theory of money, popularized by Irving Fisher but developed by John Maynard Keynes, states that the value of money is influenced by the forces of demand and supply.  This theory implies that money supply and price level proportionally influence each other.

3 0
3 years ago
You find a zero coupon bond with a par value of $10,000 and 19 years to maturity. The yield to maturity on this bond is 4.7 perc
Nikitich [7]

Answer:

$4,136.77

Explanation:

In this question, we use the present value formula which is shown in the attachment below:

Given that,  

Future value = $10,000

Rate of interest = 4.7%  ÷ 2 = 2.35

NPER = 19 years  × 2 = 38 years

PMT = $0

The formula is shown below:

= -PV(Rate;NPER;PMT;FV;type)

After solving this, the price of the bond is $4,136.77

8 0
3 years ago
Which is an independent variable in a study where tractor supply, a retailer of garden and farming equipment, increases the pric
Gelneren [198K]

The independent variable is the one being manipulated (or changed) in order to study the effects. In this case the independent variable is the $5 price change.

6 0
4 years ago
Suppose a State of California bond will pay $1,000 eight years from now. If the going interest rate on these 8-year bonds is 5.5
aksik [14]

Answer:

The bond is worth $651.59 today

Explanation:

FV = $1000

N = 8

I/Y = 5.5%

Present Value = ?

PV = FV*(1+r)^(-n)

PV =  $1000 * (1 + 0.055)^-8

PV =  $1000 * (1.055)^-8

PV =  $1000 * 0.651599

PV = $651.59

5 0
3 years ago
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